How to build exec appreciation for process mapping software.


In today’s competitive markets, process mapping tools are increasingly emerging as an effective way for organizations to optimize their business processes.

By providing visibility of the procedures that their teams follow every day, organizations can identify how to optimize the way they execute on tasks.

As they review and update procedures, the ability to view those tasks that make up their processes enables teams to identify and then reduce bottlenecks, increasing efficiency. 

But despite the clear business benefits, convincing the C-suite to invest in a new process platform or even to alter their internal processes can be challenging.

Senior management sometimes resists the opportunity to evaluate and improve business processes. Many execs suspect it could cause more complications than it solves, and get the business caught up in unnecessary formalities and red tape.

To pitch your chosen process mapping tool to the C-suite and secure approval, be clear about what process mapping tools could mean for your organization, and know how you can choose the right one to ensure that the decision-makers at your business will lead the charge when it comes to improvement initiatives. 

But first…

What is process mapping?

Process mapping software is a powerful business tool that makes it easy to view your organization’s processes, step by step, so you can better understand them and enable continuous improvement, quality assurance, and risk management. This applies to everyday businesses processes like onboarding customers or new employees, submitting vacation requests, generating documents like invoices, to name just a few.

Ensuring that everyday business processes run smoothly is a vital part of success. But to convince the C-suite to buy into new software, you need to make its value clear.

Let’s look at three ways that can help secure leadership buy-in for your process mapping solution.

Make setup easy.

The more time-consuming and disruptive a setup process is, the more your business leaders will want to postpone the initiative. If the software requires fundamentally changing the way that large teams within the company operate, you’ll need good reasons to convince them to implement it, and you’ll need to win their confidence that it can be done efficiently.

On the other hand, if it fits neatly within your existing IT systems and processes, then you’re likely to have the support of your execs. Your process platform-of-choice should preferably be code-free, so IT teams don’t waste valuable time learning how to use the tool, and it can be adopted almost immediately by teams who don’t have coding skills.

Emphasize the business benefits.

If you want to convince business leaders of your process platform’s importance, be ready to illustrate the value it can create across your business. Simply drawing attention to the features of the tool will only be successful to a point - you need to highlight why embarking on a journey of continuous improvement is important.

You could start by drawing attention to inefficient processes in your company. C-suite execs operate on a high level, meaning they rarely know the ins-and-outs of everything that goes on in the organization. If inefficiencies exist and improvements can be made, they may not be aware of them.

Once you’ve highlighted existing inefficiencies, you can present your process mapping tool as the clear solution to the problem. You should call out the ways it’ll make it easier to identify similar inefficiencies, as well as monitoring improvements that the changes make over time. 

The key to ensuring business leaders see the value in your suggestion is emphasizing how it helps the whole company. There’s no point simply explaining how it’ll make your job easier if it makes no difference to everyone else.

In process mapping, this requires presenting complex data like process maps, Visio charts, and procedure documents, into clean, simple process maps that everyone can easily follow and understand. By choosing a tool that is simple for everyone to use, it boosts collaboration at all stages of your business process management.

Choose the right process mapping tool.

A solid process management platform can minimize the disruption that often comes with new software, and provide real, tangible value to businesses, by documenting processes and allowing teams to get a visual of everyone’s role and contribution.

Explore your options and do your homework to identify the process platform that best suits your organization’s needs. Process mapping tools that are simple-to-use, collaborative and value-enhancing can quickly optimize your internal processes. 

Practicalities like implementation are important to bear in mind. For example, the platform should be simple and should run across your entire organization, involving all teams in your continuous improvement efforts.

These benefits will reassure your leadership team that their investment in a process management platform is a sound business decision. By starting on a small scale, teams can track and monitor everyday business processes and identify where efficiencies can be made.

Start gathering evidence in preparation for the discussion with your C-suite, today! See the difference by signing up for a free Nintex Promapp trial.

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